Things I Do
COPYWRITERI write emails. From Fundraising to Action Build to Events, I can do it all.
MANAGEMENTI can manage your social media content. I am a master at all things social media from Facebook to Snapchat, Twitter and anything in between, I can create you awesome content and copy.
PROBLEM SOLVERI have strong project management skills. Seeing a project from the beginning to completion is my specialty. Let me complete your next project.
14 Countries Visited
2 Articles Published
20.000 Ounces Of Coffee
7 Awards Won
March 2018 – Present
Senior Digital Strategist
+Drove content calendar and content creation. +Identified cultural moments and creative ways to seed narratives and led campaign ideation+Created campaigns and content for State Federations and Central Labor Councils
April 2017 – October 2017
Digital / Communications Strategy, Manager
+Drove content calendar and content creation. +Engaged team members to think critically about Theory of Change and Concepting participatory campaigns for corporate and non-profit clients +Identified cultural moments and creative ways to seed narratives and led campaign ideation
June 2016 – November 2016
+ Led in in-state digital program for the largest non-candidate college campus organizing program in history (300+ campuses) Our purview spanned media planning and buying, email strategy and execution, social media content production and website maintenance. + Onboarded and trained all staff members; developed and enforced scope of day to day goals and responsibilities; assisted in recruiting and hiring candidates. + Managed a $1.5M media plan that covered persuasion, motivation and awareness, GOTV and cell phone number acquisition across social (Facebook, Twitter, Snapchat), 1:1 audience networks and run-of-site. + We grew social audiences from 5K to 20K, primarily through organic tactics; grew our email list by 27%; and produced over 190 unique pieces of video content.
May 2015 – June 2016
Lead Digital Strategist
People for Bernie 2016
+ Lead a team engaging Bernie Sanders supporters to online and offline actions through direct social media contact. + Assisted in scaling a Facebook page to over 1,000,000 “Likes” in 12 months. + Created content which reached over 90 million people a week on average. Used Adobe Creative Suite to create visual content. + Assisted in list building and curating content on multiple platforms, Facebook, Twitter, Snapchat, and Instagram.
June 2014 – June 2016
Apple, Inc.Delivered optimal customer service through professionalism and product knowledge. Designed and delivered solutions-based sales demos & presentations in a variety of environments. Assisted customers to help solve iOS, OS, and Mac hardware issues. Apple Certified Mac Technician (ACMT) – May 2015
Dec 2014 – July 2015
+ Scaled facebook page from 2,000 to 5,000 likes + Built and managed website content. + Managed two interns and two copy editors in this role. + Wrote and implemented campaign plans for a Music Track release and #SayHerName campaign.